Nismi M.N.M., (Mr.)

MSc (Agder, Norway), MSc (Sjp, SL), BBA (Ruh, SL), AMSLIM

nismi
Senior Lecturer  
Department of Marketing
Faculty of Management and Finance
University of Ruhuna, Matara
Sri Lanka

Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Mobile: +94 77 2209206
Fixed Phone: +94 41 2222681/2 (Ext:15100)

BIOGRAPHY

Mr. Nismi is a lecturer attached to the Department of Marketing, Faculty of Management and Finance, University of Ruhuna. He obtained his Bachelor Degree BBA major in Marketing from University of Ruhuna. While following MSc at the University of Sri Jayewardenepura Sri Lanka, he was selected for a scholarship at University of Adger Norway, where he completed his MSc in Business Administration with a specialization in International Management. He is an Associate Member of Sri Lanka Institute of Marketing. His teaching and research interests are on Marketing Management, Marketing Communications, Brand Management, Logistics and Supply Chain Management.

CONFERENCE PROCEEDINGS & PRESENTATIONS

Ariyarathne, J., Nismi, M.N.M. (2022), Interactive Advertising: Factors Affecting on Augmented Reality Advertising Value and Customer Attitude towards Augmented Reality Advertising, 19th International Conference on Business Management (ICBM), University of Sri Jayewardenepura, Sri Lanka.
Nismi, M.N.M. (2020), Drivers of Brand Equity on Consumers' Repeat Purchase Intention of Low Involvement and High Involvement Product Categories, 7th International Conference on Business Management (ICoBM), University of Management and Technology, Pakistan.
Maduwanthi, K.G.A.N., Nismi, M.N.M. (2020), Impact of consumer ethnocentrism on willingness to buy domestic skin care products in Sri Lanka, 5th Interdisciplinary Conference on Management Researchers, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka.
Nismi, M.N.M. (2017), Impact of Brand Equity on Repeat Purchase Intention in High Involvement Products, Proceedings of the 6th International Conference on Management and Economics-ICME 2017, Faculty of Management and Finance, University of Ruhuna, Sri Lanka.
Karunaratna, A.C., Nismi, M.N.M., The Impact of Services Quality on Customer Satisfaction, International Research Conference on Modern Trends in Innovative Management-MTIM 2011, Rajarata University of Sri Lanka.
Nismi, M.N.M., Buddhika, S.A. (2010), Services Quality on Customer Satisfaction: Evidence from Sri Lankan Retail Banking Industry, 8th Academic Sessions, University of Ruhuna.

Awards

Special Certificate of Merit for obtaining the highest marks for Marketing Research Course Module in the Bachelor of Business Administration Degree Programme Major in Marketing at the University of Ruhuna in 2008
Special Certificate of Merit for obtaining the highest marks for Sales and Retail Management Course Module in the Bachelor of Business Administration Degree Programme Major in Marketing at the University of Ruhuna in 2008
Best Oral Presentation Award in the category of Social Sciences at the 8 th Academic Session of University of Ruhuna in 2011

Editorial Contributions

A reviewer of the International Conference on Management and Economics (ICME) Organized by the Faculty of Management and Finance, University of Ruhuna (2019-2023)
A reviewer of the International Conference on Business Management (ICBM) organized by the Faculty of Management Studies and Commerce, University of Sri Jayewardenepura (2019- 2023)

ACADEMIC SOCIETY MEMBERSHIPS

Associate Member of Sri Lanka Institute of Marketing (AMSLIM)
Research Project Supervisor at Sri Lanka Institute of Marketing (SLIM)
Industrial Training Officer of the Faculty of Management and Finance (2012-2013)
Member of the Social Harmony Course Development Committee of the University of Ruhuna in 2014
Faculty Coordinator of the Inter Faculty Literature and Dancing Competition (IFLDC) in 2017
Member of the Syllabus Development team for Logistics and Supply Chain Management Course in 2017
Member of the Program Review Committee of the Faculty of Management and Finance (2017-2018)
Member of the Sports Advisory Board, University of Ruhuna (2017-2019)
Student Counselor, Faculty of Management and Finance, University of Ruhuna (2017-2020)
Member of the panel of Judges at the Annual Orator competition (2018, 2019)
Member of Sports Technical Committee at the 13 th Sri Lanka University Games in 2019
Member of the panel of Judges at the Sarasavi Prathibha Program in 2019
Chair/Operations Committee of the 9 th International Conference on Management and Economics (ICME), University of Ruhuna in 2020
Member of the Faculty Technical Evaluation Committee (TEC) under AHEAD Operations (2020-2023)
Chair/Business Forum, Organized by the Faculty of Management and Finance, University of Ruhuna in 2022
Coordinator/ Diploma in Marketing Management, University of Ruhuna (2022-2023)
Faculty Member of the Technology Transfer Cell (TTC), University of Ruhuna (2023)
Member of the Internal Quality Assurance Cell (IQAC), Faculty of Management and Finance, University of Ruhuna (2023)
 

Link

https://scholar.google.com/citations?view_op=list_works&hl=en&user=4SvTuYgAAAAJ

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